Text by Aramara Corona
Images courtesy of The Riviere Agency
The short-distance transportation e-vehicle company partnered with TOMBOGO to celebrate its dedication to sustainability. TOMBOGO has cited sustainability as a core value of the brand and incorporates repurposed and recycled materials into their ideation and design of collections.
The designer created a green oasis for his spring collection where models emerged from a conceptual greenhouse on Segway’s most popular models. The designer worked with Segway to create exclusive custom scooters for the rooftop runway show.
The partnership was an obvious synergy with Segway’s emphasis on promoting sustainableelectric transportation with its diverse product line of personal electric vehicles including the Segway eScooter E110A, Ninebot eKickScooter F30, and Segway Ninebot S MAX. The show featured models on scooters navigating the “green” environment created by the TOMBOGO creative team.
